DGFP Durchstarter: Inquired by thankscoach

Digital business coaching for executives

thankscoach is the sustainable coaching platform that enables organizations to develop their leaders measurably, effectively and on demand. In this way, they help organizations to shape transformation and growth phases more successfully. To the original interview.

"Traditional training programs often don't meet individual needs."

- Christopher Kuhl, Managing Director

Who are you and what do you do?

thankscoach: We are an HR-Tech startup from Berlin and work with our interdisciplinary team to make HR development and learning in organizations fit for the future. We believe that learning should be supported where it takes place - in the flow of work and on demand. With thankscoach we have developed a digital coaching platform and offer personalized business coaching for executives. We combine a hand-picked pool of top business coaches from around the world with our technology to deliver the most effective coaching experience. The thankscoach solution is simple, measurable and scalable with no extra effort and full budget transparency for our clients.

What specific needs of existing and potential customers are you responding to with your offering?

thankscoach: We digitize and standardize the coaching offer in the L&D portfolio of our customers and thus create the possibility to develop executives in a personalized and target-oriented way based on their needs. With thankscoach solutions, we reduce the entire administrative effort of coach pool sourcing, coach-coachee matching and reporting for HR and personnel development departments. Classical training programs often do not cover individual needs. Our digital Coaching Journey is precisely aligned with the needs of managers and fits seamlessly into their daily work routine. In this way, learning, coaching, feedback, reflection and personal growth are optimally combined and integrated. Especially during transformations and growth phases, the executives of our client organizations need goal-oriented support. Our clients already include companies from various industries such as Lieferando, Shopware or Teufel. 

What is your USP?

thankscoach: We are not an anonymous platform, but have a hand-picked pool of top coaches, all selected for their exceptional professional qualifications, evidence-based approach as well as their human-centered mindset. In addition, our technology and solution seamlessly integrate with our clients' processes. What differentiates us from other providers in the space is that our coachees don't need to install an extra app, but rather the entire Coaching Journey from onboarding to matching to booking appointments and video coaching works easily via push notifications in their mail inbox and browsers. The Coaching Journey is always seamlessly integrated into existing L&D processes and offers the opportunity to generate data such as satisfaction scores, engagement and development levels for HR, making it much easier to manage and monitor. In addition, we are aware of the individual specifics of our customer systems and pay particular attention to the individual framework for the coaching program. For example, it is important that coaches understand the vision, leadership guidelines and culture of our clients in order to be effective.

What developments do you expect in your market segment over the next three years and what goals are you pursuing in light of this forecast?

thankscoach The global coaching market and especially the demand for digital solutions in 1:1 coaching has risen sharply due to the pandemic as well as geopolitical uncertainties. Many global corporations and organizations are already testing the offer of digital coaching platforms and are gaining good experience with it. Especially for international teams, our solution is already frequently requested. We expect that the great value of digital coaching solutions will be recognized by many more organizations and therefore there will also be a significant market expansion into the SME sector. We are seeing New Work solutions and the associated empowerment of leaders through self-directed coaching being actively requested by smaller organizations as small as 50 employees. We are actively shaping the growth of the coaching market and will focus our resources on the international market in particular in the coming years.

Want to learn more about our digital coaching journey and interested in how thankscoach can support your organization? Then contact us without obligation for a first meeting.